2025 WInter Games
Team Leader for social media
James (left,) jude (center,) Max (right)
Created social media plan for two day of events
Led team of 7 people.
84%
increase in engagement
on Instagram compared to 2024 Winter games
increase in engagement
on Instagram compared to 2024 Winter games
Instagram story curation
created and curated content for live updates
Friday - arrivals and opening ceremony
Saturday - Games and closing
Instagram content posting
Curated posts for main feed of instagram in real time
Short Form Video content (Tiktok + Instagram]
Edited using team recorded footage from Friday. Edited and Posted friday night.
Led team creation of video. Filmed and edited by james (social team member) for tiktok and instagram.